Many organizations have brand values, yet few manage to make them real for their own teams, in a way that enables the team to bring these values alive for customers.…
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Many organizations have brand values, yet few manage to make them real for their own teams, in a way that enables the team to bring these values alive for customers.…
Consumer loyalty is the behaviour of consistent purchasing of a brand over an extended period of time, measured as a proportion of times a consumer choses the same brand compared…