Are you an owner of a business with a partner that’s heading for the exit door? Does your company have intellectual property that’s being sold or licensed? …
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valuation
There exists a tremendous opportunity for business owners to “build” proactively. How do you prepare your brand for sale as baby boomers read to retire . . . …
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Are you an owner of a business with a partner that’s heading for the exit door? Does your company have intellectual property that’s being sold or licensed? Did your company issue stock options that need…
2198 Views
Who's on your Brand Dream Team? The Brand Dream Team are the horsemen of your brand. The brand name, the logo, the two together, and a slogan are the foundation of a strong brand…
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Intangible assets are the most valuable of most businesses. On average, 70% of the purchase price paid to acquire U.S. businesses is for these intangible assets, with over 50% being for the brand. …
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