Trademark owners selling in the global market need to understand the basics of international trademark registration. A rampant increase in the sale of counterfeit goods from China on Alibaba and now on Amazon is but…
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Internet
Not all third party registrants of domains containing a trademark are cybersquatters. Some are innocent domain owners. How does one recognize the innocent and how do they defend against over zealous trademark owners?…
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Clients and marketing professionals are often confused as to the difference between registration of a domain name and registering a trademark or service mark. Domains names are not trademarks. A domain is nothing…
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There are many businesses now who do not have a physical location at all. They're strictly an Internet business. They sell only by internet. Then the question becomes what constitutes the actual proper use that…
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Related in that both Jim Cramer and Perez Hilton are iconic personal brands to their respective audiences, brands launched on the Internet and leveraged into off-line profitable empires. Personal brands are no less valuable or…
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.google is one of the first gTLD's to go live and among the first of hundreds to come. Are your trademarks registered with the Trademark Clearing House?…
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You've spent thousands of dollars on the marketing and advertising of your brand, but are you sure you have an enforceable brand name? Early Internet marketers disseminated misinformation leaving many internet businesses with weak or no…
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Several “do it yourself” or online consumer discount legal service sites advertise trademark filings for deeply discounted prices, plus the filing fees. However, when it comes to trademark filing services, the discount route may not…
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Intangible assets are the most valuable of most businesses. On average, 70% of the purchase price paid to acquire U.S. businesses is for these intangible assets, with over 50% being for the brand. …
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